And One for the Road\u2026\u2026\u2026\u2026\u2026.The Lotus Seven Series One 1957-1960<\/strong><\/p>\n <\/strong><\/p>\n Figure 1.Editors photograph of Series 1 Seven generalized specification\/appearance<\/p>\n Introduction<\/strong><\/p>\n Our subscribers will be well versed in Seven folklore, mythology and incidental anecdote.<\/p>\n Here we examine the context and competition that influenced the creation of the Seven.<\/p>\n The Seven was a phenomenal piece of automobile design and well placed in the market taking advantage of opportunities.<\/p>\n We record the outcomes and variants.<\/p>\n There is a risk that Colin Chapman is stereotyped.<\/p>\n Not all will appreciate the holistic nature of the man and the activities he engaged in are structured and integrated.<\/p>\n There is very much a dialectic crossing between is racing programme and that of road car manufacturer.<\/p>\n Simultaneously Colin Chapman was:-<\/p>\n All these activities had to be performed in order he could draw a living and support a family.<\/p>\n The production road car sales made a significant contribution to the racing programme and there were degrees of synergy between.<\/p>\n The Lotus Mk.VI was a remarkably success both commercially and competitively. As a dual purpose car it offered value for money as both competition car that could also easily be used as sports car on the road.<\/p>\n Approximately 100 were built. The editors maintain that the Mk.VI established Lotus as a force. In competition the Mk.VI garnered disproportionate success and a spiral of beneficial publicity. It very much established Lotus both in competition circles and valuable capital.<\/p>\n The production life of the Mk.VI was in practice 1952 through 1956 into 1957 approximately.<\/p>\n Chapman probably realized in establishing the parameters for the Seven Series One:-<\/p>\n Having made these comments the editors have seen no published figures as to what Chapman might have determined as the numerical extent of the potential base for the Seven. All indications are that it would be a success:-<\/p>\n Crombac suggests:-<\/p>\n \u201cSince the demise of the Mk.VI \u2026\u2026\u2026.Chapman had been besieged with a stream of requests for a similar replacement car, much cheaper than the Eleven and perhaps more adapted towards club racing, where the Eleven\u2019s all-enveloping bodywork design was susceptible to minor damage which was expensive to repair\u201d<\/p>\n Subscribers might like to see structured and integrated A&R pieces on:-<\/p>\n The Lotus Seven Series One: Context of the Times<\/strong><\/p>\n Chapman and Lotus came into existence in the late 1940\u2019s early 1950\u2019s based at Hornsey in North London.<\/p>\n The decade of the 1950\u2019s in fascinating and subscribers are directed to our dedicated article \u201cLotus Design Decades-the 1950\u2019s\u201d<\/p>\n Within ten years Britain moved from austerity towards affluence and from rationing to readily available turn-key affordable sports cars.<\/p>\n The post war return to normality witnessed a big expansion in amateur motorsport.<\/p>\n The 750 Motor Club were particularly efficient, supportive and facilitated this.<\/p>\n The era encouraged innovation and improvisation in which Colin chapman was major player.<\/p>\n In order to compete owner\/driver enthusiasts accessed what was available and this generally included:-<\/p>\n Towards the end of the decade mass production and exports were in full swing .Greater affluence, wages, disposable income availability of credit, demographics and export opportunities encouraged manufacturers to produce affordable sports cars like the Austin Healey Sprite Mk.1 [see below]<\/p>\n Austin 750 Specials<\/strong><\/p>\n These became popular particularly in the 1950\u2019s as an alternative to the larger Ford Specials [see below] with their 1172 cc side valve engine.<\/p>\n Chapman created the Mk.III to compete in 750 Motor club events and our dedicated article chronicles the Austin Seven in some detail.<\/p>\n Many of the specials retained the basic chassis with lighter weight bodies in sports car canon.<\/p>\n A tuning and aftermarket industry developed around the Austin 750.There were some specialist body suppliers ranging from Cambridge to Ashley [fiberglass bodies] to Speedex [special chassis improvements] one body type in aluminium slightly resembled a Seven without elegance and attractive proportions, another looked like a scaled down aerodynamic sport racer.<\/p>\n The Austin Specials of the 1950\u2019s were inexpensive and many were constructed by young amateur enthusiasts. These were often on extremely low budgets. This was part possibly because of mass production and availability of Seven parts dating from 1930\u2019s.<\/p>\n They were also cheap to insure.<\/p>\n Dellow<\/strong><\/p>\n <\/strong><\/p>\n Figure 2.Editors photograph of Dellow<\/p>\n The Dellow was competent production sports and trials car. Several models variants were made. Many used the Ford side valve engine.<\/p>\n They were rugged and could be dual used.<\/p>\n The practicality of these machines ensured healthy sales.<\/p>\n Ginetta<\/strong><\/p>\n The Ginetta Mk.II of the late 1950\u2019s is interesting in that it rather copied the Lotus Mk.VI.<\/p>\n It possibly attempted to undercut the Mk.VI but in the intervening period technology had moved on.<\/p>\n The Seven Series 1 although more expensive was far superior even when both were fitted with the Ford 1172 engine.<\/p>\n Specification from the net [note retail price \u2013also as component \/kit car]<\/p>\n\n
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